This is Summer Business Program: Grand Finale

Sorry for the delay!  Here is the final installment of Frank DeLeo’s ’14 guest blogger series.  We are so excited to here how it all ended!

Game day: Friday, June 22. The big day had finally arrived. Four weeks of preparation and hard work has lead up to a mere 30 minute presentation. We practiced for hours upon hours. Execution was the final step, and my team was determined to knock ‘em dead.

That morning I woke up at 6:30 to meet Mr. Corria and the team at 7 before the first presentation started. Although our presentation wasn’t until 10, Mr. Correia couldn’t speak with us once the competition began at 8. We ran through our presentation once more, and Mr. Correia gave us a pregame speech that calmed our nerves (for the time being). He told us that we knew the information, and how he was more than confident in our ability.

The team decided to take an hour to go back to Carlin, get dressed, and get in the zone. We met up at 9:15 outside the Science Library. Dressed to impress, the team decided to run through the presentation one final time. As 10 a.m. kept getting closer and closer, nerves surfaced. At any moment we would be called in…

Personally, I believe that our presentation went off without a major hitch. We all remembered our transitions; however, each of us fumbled over a couple lines, but recovered nicely. We were all nervous, but then again who wasn’t? I think we got our point across and articulated ourselves clearly. The professionalism that a corporate presentation should have was unmatched by any team. Business cards, transitions, dress, and mannerisms were all perfectly executed. I couldn’t have been happier with our performance.

After the presentations, it felt as if a weight had been lifted off my shoulders. Walking back to Carlin, I couldn’t believe four weeks flew by that quickly. I got changed into casual clothes for lunch and sat in the AC of the science building until it was time to hear the results.

Unfortunately, my team didn’t come away with a win in either the elevator pitch or the Home Depot presentation. Despite this fact, Mr. Correia told us how proud he was of us during his reflection on working with us as a team. Hearing him talk so highly of us was uplifting and motivating.  Although we all wanted the win, the SBP was about the experience.

The Summer Business Program was a phenomenal opportunity that taught me so much about the world of business. After participating in the ELW, the in depth business exposure I was looking for was fulfilled, especially in marketing and advertising. There were so many aspects of business I had no clue about. From finance to global expansion and everything in-between, I have pages of notes on every subject.

One of the greatest aspects of the program, in my opinion, was meeting distinguished Holy Cross alumni. Every person that spoke volunteered to educate the next generation of crusaders. Through numerous conversations, the business world isn’t as mysterious as I once thought. I am optimistic about becoming successful in the business world despite being a psychology major. Through my time in the program, I have gained a newfound interest in pursuing a career in business (if law doesn’t work out). Interning is definitely my next step.

Aside from the speakers, the mentors deserve a special thanks and separate category as a reason someone should do the SBP. The six mentors took 4 or 5 individuals under their wing to guide them through the project and teach them everything they could about business.

For my team, Mr. Correia was always excited about working and educating us with his expertise. He was constantly there for help and to ask questions because of the immense amount of information we needed to absorb. In addition, my team learned about professionalism and presentation skills, not only business. One quote that will never leave me is, “Tell ‘em what you’re gonna tell ‘em, tell ‘em, tell ‘em what you told ‘em.”

Overall, the SBP yielded valuable information and honed my presentation and leadership skills. Much of what I learned is applicable now and in the future: making ethical decisions, public speaking, organizing a presentation, and networking just to name a few.

When I signed up for the SBP I thought I’d never like business because it was only about numbers. Through the program, I came to the realization that the business field is so much more than finance. I now have an open-mind to a potential career in business down the road.

After graduating from the Summer Business Program, I’m ready. Are you?

Thanks, Frank!

Teams 3 & 4 took home the prizes, but all of our students deserve a huge congratulations for their hard work and dedication.  SBP was a huge success and COES can’t wait until next year! Check our our facebook page for pictures and updates on SBP!

As always, don’t forget to “Like” us on FACEBOOK and look for our WIBSBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

This is Summer Business Program: Part 4

Here’s another one from Frank DeLeo ’14!

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Week four began our quest to obtain a victory on Friday after all the trials and tribulations of the Summer Business Program. The stress and anxiety set in early when trying to perfect our presentation. Every bullet, every sentence, and every movement had to be rehearsed and scripted. The PowerPoint needed to be clear and concise to get our ideas across. Most importantly we needed to look and sound our best in order to be the epitome of a real business presentation: professional.

The week began with a session on career planning. Taught by Pam Ahearn and Amy Murphy, we learned the nuisances of navigating the Holy Cross website and LinkedIn to find alumni not only for internships and jobs, but also for informational interviews.

The Holy Cross network is a phenomenal resource that I will continue to tap into during my last two years at HC, and even after graduation. I still don’t know what I want to do with my life after college, but I have a strategy to piece together my varying interests. By taking advantage of everything Holy Cross has to offer: the academic internship program, study abroad, ELW, SBP, etc, I can gain a better understanding of my likes and dislikes.

During my journey, I know that the network is always there for me to ask questions. The most important take away from the session was that alumni want to help, so I should never hesitate to contact them. After Monday, my two primary summer priorities became networking and setting up my LinkedIn profile.

As the week went on we were taught how to use Microsoft Office tools such as PowerPoint and Excel. Wednesday’s session on PowerPoint and presentation skills with Jessica Blau’08 and Roger Lobo ‘04 provided pertinent information to incorporate into the pitch.

During the session, we learned about tips and tricks for PowerPoint, verbal delivery, and slide content. My team took this new knowledge and touched up our presentation before we asked Ms. Blau to film our first dry run. I always hate watching myself on film, but the team and I discovered a lot from watching ourselves. We were able to see areas in which we could improve and mistakes that needed to be corrected by Friday. Thursday was the day to make those corrections.

When Mr. Correia told us that Thursday meant perfection, he wasn’t kidding. The team had no idea what to expect at 10 a.m. for the start of our meeting in Smith 155. We began with sharing all of the new information we had learned in our sessions, in addition to our perfected PowerPoint. From there, we jumped right into the dry runs. Every movement and sentence was scrutinized. People forgot lines, swayed in place, stepped forward wrong etc. Each time we made a mistake Mr. Correia would say, “Do it again.”

After a few tries, we got the hang of it. All that remained was being able to control our nerves the next morning and remember the transitions. We were confident in the content of our presentation and our ability to pitch the information. We simply needed to execute.

At 2 p.m., Mr. Correia had to go talk to the parents at Gateways. His wife couldn’t make it, so he needed someone from the team to go with him. I volunteered to talk to the parents with the mentality that I’d be sitting on a panel answering questions. Oh how wrong I was. It turned out that I had to speak in front of an almost full ballroom of parents with no preparation. I was terrified, but it was a great public speaking experience. I told my story and explained how the parents should let their children grow up, but still be involved in their lives for support and advice.

After my near heart attack, the team reconvened and decided to go practice separately for tomorrow. We had rehearsed so much that we needed a break to get our heads on straight. Mr. Correia left us to work by our own accord, and trusted us to be ready for game time, 10 a.m. Friday morning.

We were as ready as we’d ever be.

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I can’t wait to find out how they did!  Thanks again, Frank!

As always, don’t forget to “Like” us on FACEBOOK and look for our WIBSBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

This is Summer Business Program: Part 3

Frank DeLeo ’14 is on a role! Here is a recap of week 3.

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The end of week three meant that there is only one week of the program to go. With the team project looming, I was in desperate need of an energy boost to get motivated. My prayers were answered when Tom Patton ’86 and Carolyn Rizzoli ’86 led Thursday’s session. Personally, it was the most exciting day of the program, hands down. When 4 o’clock rolled around I didn’t want it to end.

During the session, we learned about marketing and business ethics. In the morning, we played the marketing game. We weren’t given any rules other than what type of product we were selling. Our objective was to make the most profit during the allotted time by selling exclusively to or in combination with the three types of stores: a high end boutique, a department store, or a big retail chain.

Chaos and role-playing ensued with time being of the essence. My team, Karma, ended up winning with over 12,000 dollars in profit in 3 hours. The game taught me how to manage time, think about possible curveballs, and communicate with the different parts of a supply chain: the banks, the customers, and the manufacturers.

After lunch, we resumed on the topic of business ethics. Mr. Patton role-played as we worked through different, difficult ethical dilemmas. The answers were not black and white due to the varying circumstances and legal consequences. Through acting out the scenarios, he turned a provocative subject into a good time. The best part was that all of the situations were real life examples, and we learned how he personally dealt with them.

What I took away from our discussion was that we need to make many moral decisions during our lifetime; we have to take a step back, think rationally and logically, and rely on our values to make the right decision.

The project being a week away meant buckling down on the presentation over the weekend. On Friday and Saturday, my team structured and created the first draft of our PowerPoint. Since we had a meeting with Mr. Correia at his house on Sunday, we needed to bring something to get feedback on.

When we arrived at the Correia household, we had a phenomenal Father’s Day bbq. Mr. Correia having us over on a day set aside for relaxation and spending time with family was an incredibly nice gesture. I took advantage of the opportunity because I was in dire need of solid food. Rice and take out just wasn’t cutting it. After dinner, we got down to business. The PowerPoint definitely needed touching up; in particular, the content and word choice. I had already cut down majority of our wordy slides; however, it was simply not enough. In the end, we had a productive evening, which resulted in plenty of work that needs to be completed as we move forward.

As the weekend comes to a close, the start of week four is upon us. Week four is crunch time. The Excel and PowerPoint sessions this week will provide pertinent information to add to our presentation. A lot of long days are ahead. Between practicing, preparing, and touching up our presentation in order to get it just right, my team has the mentality of knowing our facts cold. Every word, sentence, and gesture will be scrutinized to uncover its relevance to the overall message we want to convey. We don’t care how much work it takes. We want to be number one.

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Thanks, Frank!  Two more posts to go for SBP… will Frank’s team take home the win?  Keep reading to find out!

As always, don’t forget to “Like” us on FACEBOOK and look for our WIBSBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

The “New” Summer Business Program: Students become Consultants

This year, the  Summer Business Program has a new look!  Based on feedback from students and executives, we’ve decided to raise the stakes.  This summer, unlike programs in the past, our students are functioning as actual consulting teams.

Summer Business Program is a 4-week immersion into business practices.  The program consists of day-long workshops that fall under 4 modules: understanding business, business skills, leadership, and entrepreneurship. These workshops are taught by Holy Cross alumni who currently work in the business world and are teaching from real life experiences.

In addition to the workshops, SBP students are partaking in a competition.  In the past, 6 teams of 4 students were lead by an alum executive who provided them with a project.  This project was a hypothetical (but intensive) approach to creating a business plan or solving a particular business problem.

Due to the hardwork and success of the last few programs, we have had to devise a way to make the competition more challenging.  We gathered feedback from past executives and presenters and found a clear theme: the students are doing real world quality work.  So, we decided to give them a real world project.

Our office (the Ciocca Office of Entrepreneuiral Studies) presented an offer to the members of the Holy Cross Entrepreneurs Group in the Boston area: Give us a project and we’ll give you 6 competing consulting teams to provide a solution/service/plan – for free!

Needless to say, we had more than one interested company, but after serious deliberation, we have partnered with Mats, Inc. to help create a marketing plan and pitch for a new venture they are introducing.  In turn, Mats, Inc. will use the winning team’s plan to launch this project and our students will have gained real consulting experience.

The teams will still have an executive to act as mentor and advisor.  Also, a team from Mats, Inc will be holding status meetings to check on progress.  But, make no mistake, the students are running the show.  The teams are competing for a cash prize, bragging rights, and the chance to add successful marketing consultant to their resumes!

We hope this is the first of many real life ventures the Summer Business Program attempts.  Good luck to all and may the best team win!

As always, don’t forget to “Like” us on FACEBOOK and look for our WIBSBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

Welcome Back & Upcoming Events!

It’s a new year, a new semester and a new blog post!  We hope you all had a nice long winter break.  We’ve got a great spring schedule planned and are looking forward to seeing lots of new faces at our events.  Make sure to check the COES & Prebusiness calendar regularly so you don’t miss out.

Here is a quick look at the 2 speakers we are co-sponsoring with Career Planning next week.

Leadership Careers After Holy Cross:

Hear from Crusaders turned Corporate Executives

Fred Eppinger ’81

President & CEO of The Hanover Insurance Group

Dick Lavey ‘89

Senior Vice President, Chief Marketing and Distribution Officer

Tuesday, January 31 • 6:00-7:30pm • Hogan Jenks Suite A

Fred Eppinger returns to Holy Cross to speak about The Hanover’s Future Leaders Program, his leadership journey, and the insurance industry.

Space is limited so please RSVP in Crusader Connections by Monday, January 30th. After you log-in, click on the “Workshops/Events” tab. Attire is business casual.

For more information on Fred Eppinger and The Hanover Insurance group, please click on the following links:

Leader’s Edge Magazine “The Wizard of Worcester”

Fred Eppinger Profile – Holy Cross Magazine

“Think Public Relations is About Schmoozing and Spinning?”

Eric Starkman

President and founder of STARKMAN, a New York based public relations agency.

Thursday, Feb. 2 6:30 p.m. Hogan  Suites B & C

Check out this great article about the event!

As always, don’t forget to “Like” us on FACEBOOK and look for our WIB, SBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

Women in Business 2011

On Saturday, October 22, we hosted the sixth annual Women in Business conference here on campus.  With over 150 alumnae and students in attendance, the conference was a huge hit!  The Prebusiness office wants to thank the student organizers  Juliana Biolsi ’12, Kristen Buonassisi ’12, Lauren McCarthy ’12, Christie Cannone ’14, Haley O’Brien ’13, Stephanie Pajak ’13, and Lauren Esposito ’14, for their hard-work and dedication to this event.

If you weren’t able to attend, Juliana and Kristen wrote a great recap for the Holy Cross website:

Women in Business Conference Continues to Inspire Students, Alumnae

Save the date for next year’s conference: October 20, 2012!

As always, don’t forget to “Like” us on FACEBOOK and look for our WIB, SBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

Spring Break Plans? Why Not ELW?

Considering the unexpected and, in my opinion, unwelcome snow-storm over the weekend, it’s not entirely surprising that I’m thinking about Spring already.  While I can definitely see the appeal of heading to warmer climates, I urge you to consider sticking around campus and participating in the Executive Leadership Workshop.  This is our longest-running and most popular program.  It’s a one-week immersion into the world of business: how to start a business, creating a business plan, valuation, growing a business, international business, and more.  It’s a crazy week of non-stop, hands-on learning.

Oh, did I mention it’s a competition?  Teams of 5 will compete against each other, developing a business plan for a new product or business that they will present to a panel of  mock venture capitalists.  The winning team gets a cash prize and a year of bragging rights.

Applications are due Friday, November 11th – so get started ASAP!

ELW is totally FREE!  All meals are included! This is a competitive program, only 40 seats available.  Visit our webpage, stop by the Prebusiness office, or ask someone who has participated for more info.  It’s worth it.

You can always go to Costa Rica next year.

As always, don’t forget to “Like” us on FACEBOOK and look for our WIB, SBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

Finance Boot Camp – The Beginning

The COES & Prebusiness office has been hard at work all summer and this past month preparing the first ever FINANCE BOOT CAMP.  This highly competitive program is stirring up interest all over campus.  Here’s a quick overview:

  • 4-day immersion in the framework and careers of Wall Street.
  • Interview prep simulating the fast paced, intense environment of a Super Day.
  • Networking opportunity with HC alum working on Wall Street.

We have interviewed 78 extremely qualified candidates for 30 coveted spots.

This program, like all other COES programs, brings successful alumni back to campus to help better prepare HC students for jobs in business, specifically finance in this case.  It’s bound to be an intense and exhausting week and we’ll be blogging each day, so watch for updates.

As always, don’t forget to “Like” us on FACEBOOK and look for our WIB, SBP and ELW groups on LinkedIN!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

Summer Business Program: Week 3

Quinn is back with another SBP post!

Quinn Korzeniecki is a senior English major with a Pre-Business concentration. She is editor-in-chief of The Advocate, a progressive online publication at Holy Cross, and works as an assistant in the Vice President and Dean of Academic Affairs Office. As a participant in the Summer Business Program, she hopes to learn more about marketing and advertising aspects of business. Quinn aspires to enter into publishing either in the editorial, marketing, or advertising departments.


Wow, how quickly time passes when you’re learning about the different aspects of business!

As I said at the end of my last post, on Wednesday we learned about what it means to work in the financial sect of the business world as a venture capitalist and how to choose the best way to fund a new business. We learned about Warren Buffett’s amazing work as one of the most successful venture capitalists in his company, Berkshire Hathaway. As a member of a venture firm, one must value companies based on their profitability, growth, and risk. I learned a term I never heard of before: EBITDA, which means “earnings before interest, tax, depreciation, and amortization.” Tom Flynn instructed us to throw that term into a financial interview to clinch the position. In the end of the session we were sent off into our groups and assigned the task of picking which company we would buy stock in, either Facebook or Google. Although I am obsessed with social networking, my group ultimately picked Google because a new social networking site will probably enter the spotlight within the next year or so and make Facebook obsolete.

Two former football playing Holy Cross alumni came in on Thursday to speak about marketing and sales. Peter George, the CEO of Fidelis Security Systems, spoke about the qualities of a successful salesperson. He filled us in on SPIN, or the science of selling, which is a four step way to assure that you are maximizing your potential as a salesperson. Since I am competitive, smart, hard-working, and a team player, I could definitely see myself going into this field of business! Terry Waters, the CEO of the Yankee Group, taught us about B2B (Business to Business) marketing, through which companies sell products and services to other businesses that in turn sell them to the consumer. The best marketing departments have board commitment, knowledge of the target market, and have a clear, quantified, focused, realistic, and resourced marketing plan. All companies want to have a combination of vision and ability to execute, and those that fall short either run out of money and need to ask for more debt or equity or fail. It’s survival of the fittest in America these days!

On Friday, Ian Dowe, another football alumnus came to Smith Labs 155 to speak with us about advertising. This workshop was completely different from the previous ones: we were asked to bring in magazines and links to advertisements on Youtube and used these ads to learn what runs through the minds of those working in an advertising firm when they are creating one of these promotions. After analyzing a nail polish ad in which a woman’s fingernails matched the eyes of a tiger and wore a large diamond ring, I realized that advertisements do indeed play into our wants and desires: we all want to be more desirable, and advertisers play into this to get you to buy their product. We broke into our groups with the task of advertising a product: my group created a new product, the “Shrup,” or shrinkable and portable cup. It was interesting to learn about the thought that goes into advertisements and it was even more beneficial to advertise for a product ourselves.

After a weekend of relaxation, shopping in Providence, and more relaxation, we got back to the grind. Monday morning we received a brief introduction to microeconomics with Professor Cahill. We learned about making decisions based on weighing opportunity costs. In our teams, we competed against each other making deals that served as examples of imperfect competition: a lot of friendships were broken by cheating team members, but they made amends in the next round when we made bids on bonds. Some ended up winning by a large margin to keep the peace (but I don’t think that’s how it would work in the real world). In the afternoon we learned about business organizations ranging from sole proprietorships to corporations. All in all, the past four days were a great success, and I look forward to learning how to use Microsoft Excel in the business world.

Thanks, Quinn! If you have any questions about SBP, please email us at prebusiness@holycross.edu. Don’t forget to find us on facebook!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor

Summer Business Program: Week 2 part 1

Our guest blogger, Quinn, is back with more from SBP.  I’ve asked her to share a brief bio this week as well.  ENJOY!

Quinn Korzeniecki is a senior English major with a Pre-Business concentration. She is editor-in-chief of The Advocate, a progressive online publication at Holy Cross, and works as an assistant in the Vice President and Dean of Academic Affairs Office. As a participant in the Summer Business Program, she hopes to learn more about marketing and advertising aspects of business. Quinn aspires to enter into publishing either in the editorial, marketing, or advertising departments.

On Friday, we learned about something for which my dad would be very proud of me if I could only accomplish it: personal finance, investments, and mutual funds. Professor Anderton taught us all about the similarities and differences between stocks and bonds. He stressed the importance of setting up a financial plan to control spending after graduation. Also, we discussed how profitable long-term investments can be especially if we start at our young age. Because of this workshop, I plan on saving the first significant amount of spare cash that I earn, investing it in stocks, and praying that in 50 years it will amount to 5 million dollars like it did for Susan Smith in the example. Hey, a girl can dream.

Along the same lines of personal finance, Professor Chu lead Monday’s workshop on accounting. We learned more about the individual shareholder’s piece of profit from stocks in the company. In the afternoon we learned about the terminology needed to understand the business world in general: one of the most interesting things I learned was that companies are obliged to report risk factors to the Security Exchange Commission. Therefore, when we had to list the cons of investing in the insulin pump company Insulet we realized that a natural disaster like the tornadoes that recently tore through Massachusetts could demolish the company’s only storage warehouse. Yet, sometimes the future benefits outweigh the present risks, and my group ultimately decided that we would invest in Insulet.

Monday night we enjoyed a banquet-style dinner and discussion with Peter Mondani, VP of Human Resources for General Electric, who taught us about business models, personal branding, and careers. We learned that it is best to “influence without authority” by changing the opinions and viewpoints of others although you’re not in an authority position. Exude confidence but admit to making mistakes and learn from them. Also, apparently we women get red necks during interviews when we get nervous. I guess I’m “investing” in a scarf for my quickly approaching job interviews!

Tuesday afternoon focused on the job/internship search and networking. I found this particularly helpful since I’m entering my senior year and feel helpless in planning for the real world. I learned the best way to reach out to alumni and maintain informal and beneficial relationships. All in all, I’ve learned how to balance my personal finances, invest in stocks and bonds, and plan for attaining my first full-time job.

Wednesday we learn about what it means to work in finance: don’t let the English major fool you, I also enjoy math!

Keep an eye out for Quinn’s posts throughout the month!

Kaithlyn

Kaithlyn Kayer
Associate Director, Entrepreneurial Studies

David Chu
Director, Entrepreneurial Studies & Pre-business Advisor