{"id":2451,"date":"2020-09-17T16:22:01","date_gmt":"2020-09-17T16:22:01","guid":{"rendered":"http:\/\/careerplanning.me.holycross.edu\/?p=2451"},"modified":"2020-09-17T16:22:01","modified_gmt":"2020-09-17T16:22:01","slug":"meet-alumna-jessica-morrison-99-digital-branding-expert","status":"publish","type":"post","link":"https:\/\/blogs.holycross.edu\/careerplanning\/2020\/09\/17\/meet-alumna-jessica-morrison-99-digital-branding-expert\/","title":{"rendered":"Meet Alumna Jessica Morrison &#8217;99, Digital Branding Expert"},"content":{"rendered":"<p><a href=\"https:\/\/blogs.holycross.edu\/careerplanning\/wp-content\/uploads\/sites\/29\/2020\/09\/1-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2452\" src=\"https:\/\/blogs.holycross.edu\/careerplanning\/wp-content\/uploads\/sites\/29\/2020\/09\/1-3.jpg\" alt=\"\" width=\"768\" height=\"768\" \/><\/a><\/p>\n<p><strong>Name<\/strong>: Jessica Morrison<\/p>\n<p><strong>Class Year<\/strong>: 1999<\/p>\n<p dir=\"ltr\"><strong>Title<\/strong>: Digital Branding Expert<\/p>\n<p dir=\"ltr\"><strong>Organization Name<\/strong>:\u00a0 Seaside Digital Design &amp; Marketing LLC<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\"><strong>1. In one sentence, what does your job entail?\u00a0<\/strong><\/p>\n<p dir=\"ltr\">I help female service-based business owners create consistent digital brands (website, social media, and other digital media) that increase sales, grow brand awareness and generate more traffic to their site\/store.<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\"><strong>2. What planned and unplanned events connected you to your industry and your first employer after Holy Cross? How did you learn\/decide it was a good fit for you?\u00a0\u00a0<\/strong><\/p>\n<p dir=\"ltr\">When I graduated from Holy Cross I thought I wanted to go to law school, so I spent a year working as a corporate paralegal in a large NYC firm. I quickly decided that wasn\u2019t for me and moved out to San Diego where I worked in biopharma for a few years. After working in business development there, I took a job as a pharmaceutical sales representative at Pfizer. When I had my first son, I left that job to be at home and it was the genesis of my current career. Even though I was at home, I missed the connection to coworkers and the intellectual stimulation. I decided to start a blog and social media and make a job out of it! Later on I was able to utilize my newly acquired skill set to build my own digital branding agency.<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\"><strong>3. What were you involved in when you were on campus?<\/strong><\/p>\n<p dir=\"ltr\">I was a member of the Purple Key Society, participated in SPUD activities, was an alumni interviewer and tutor in the Writer\u2019s Workshop.<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\"><strong>4. What was your major and how did it affect your career decisions?<\/strong><\/p>\n<p dir=\"ltr\">I started off as a pre-med major, but after a year and a half, I transitioned to a Spanish major with a concentration in Latin American Studies.<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\"><strong>5. What are one or two skills that you developed at Holy Cross that you use in your work?<\/strong><\/p>\n<p dir=\"ltr\">Critical thinking and excellent verbal and written communication skills.<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\"><strong>6. What advice do you have for students on campus today?<\/strong><\/p>\n<p dir=\"ltr\">Soak up every minute of your college experience because it goes by fast! Also, don\u2019t be afraid of trying new things and taking a while to figure out what you really want to do in your life. It\u2019s a journey, so have fun along the way!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Name: Jessica Morrison Class Year: 1999 Title: Digital Branding Expert Organization Name:\u00a0 Seaside Digital Design &amp; Marketing LLC 1. In one sentence, what does your job entail?\u00a0 I help female service-based business owners create consistent digital brands (website, social media, and other digital media) that increase sales, grow brand awareness and generate more traffic to &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/blogs.holycross.edu\/careerplanning\/2020\/09\/17\/meet-alumna-jessica-morrison-99-digital-branding-expert\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Meet Alumna Jessica Morrison &#8217;99, Digital Branding Expert&#8221;<\/span><\/a><\/p>\n","protected":false},"author":460,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2451","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/posts\/2451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/users\/460"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/comments?post=2451"}],"version-history":[{"count":0,"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/posts\/2451\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/media?parent=2451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/categories?post=2451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.holycross.edu\/careerplanning\/wp-json\/wp\/v2\/tags?post=2451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}